Zhura Essencial

Project information

Created by a chemist and her daughter, Zhura Essencial was born with a single purpose: to develop products that truly make sense, carrying purpose and care in every detail. The brand's essence is the union of science and sensitivity, transforming carefully selected raw materials into experiences that awaken memories and sensations. For Zhura Essencial, Border signed not only the visuals but the entire brand-building process, caring for every touchpoint, from name creation to the design project for its aromatic candle line packaging. A project designed to convey lightness, sensoriality, and identity, ensuring every element dialogues harmoniously with the brand's proposal and the experience it aims to offer.

Tech sheet

Border Design Studio Creative Direction: Luiz Ribetav, Gustavo Arbs Illustrative Direction: Yohan Torres Art Direction: Luiz Ribetav, Gustavo Arbs 3D Design: Kaue Siqueira Account Direction: João Moura Creative Planning: Martha Lemos