After a complete packaging redesign, Mari Maria's makeup accessories gained new momentum and were presented to the public in a major relaunch campaign in 2025. Uniting aesthetics, functionality, and brand identity, the project elevated the perceived value of the products and strengthened their market presence. For this relaunch, Border signed the entire communication strategy, developing high-impact visual materials, realistic renders, and redesigned packaging, ensuring consistency, sophistication, and full alignment with the brand's positioning at every touchpoint.
Border Design Studio Creative Direction: Edson Bailey Art Direction: Edson Bailey 3D Design: Edson Bailey
Straight from Portugal, Evans Cakes is a confectionery specialized in an innovative product full of personality: jar cake served in transparent cans.
ExploreAfter facing legal issues involving intellectual property, the former Criartê found itself before an urgent challenge: to carry out a complete rebranding to ensure its continuity and relevance in the market.
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